Consumer Insights Manager
At Emmi, we believe that great marketing starts with a deep understanding of people and their behaviors 🧠❤️. That's where we – the Consumer Insights team – come in. We're a small, dynamic and collaborative team that is at the heart of consumer-driven decision-making.
Our insights are the foundation for strategic decisions across marketing, innovation, and branding. As a Consumer Insights Manager in the global team you'll analyze consumer data, lead market research projects, and collaborate closely with the Swiss marketing team and our international colleagues 🌍. You will work across a wide range of dairy categories 🧀🥛🍦🧈 and help shape the future of beloved brands.
As a member of the Consumer Insights team you will have a key role in shaping Emmi's marketing strategies by delivering deep consumer understanding and actionable insights. We turn insights into impact – interested in joining the journey?
What impact you can have
- Collaborate with diverse internal stakeholders to understand research needs and priorities and define specific research approaches.
- Design, manage and organize market research projects (focus quantitative research) across different markets and product categories. 📊
- Coordinate and steer external research agencies to ensure smooth and impactful project delivery.
- Translate data into clear, objective and compelling insights and actionable recommendations that inform strategic decisions.🤝
- Work confidently with panel data, turning numbers into meaningful insights. 📂
- Explore and adopt new tools, approaches, and innovative methodologies to deliver richer, faster and more actionable insights. 🔎
- Support the Commercial Excellence Initiative by providing robust data foundations and driving insight-led thinking in key strategic areas. 📈
What you bring to the table
- University degree in Market Research, Marketing, or equivalent.
- At least 5 years of experience, including 2–3 years in quantitative market research – ideally within FMCG. 📈
- Strong analytical skills and a passion for turning data into meaningful stories.📊
- Expertise in different research methodologies (quantitative and qualitative) and experience with market and panel data.📉
- Strong organizational skills and the ability to keep multiple projects on track at the same time.
- A proactive mindset and the drive to move things forward independently. 🚀
- Great communication skills and the ability to work closely with diverse stakeholders. 🤝
- Curious and passionate about understanding consumer behavior.
- You are fluent in English. German is a big plus.
What we offer
Your workplace
Discover our modern headquarters in Lucerne.
Your application process
Do you have any questions?
Nicole Bienz Recruiting Specialist
We do not accept applications from recruitment agencies for this position. Thank you for your understanding.
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